Integrated Marketing Communications
Learn the Skills to Market Your Career
The fast-paced world of marketing and communications
is consistently evolving with new practices and theories.
It is important that marketing professionals have the skills
necessary for continued success within their careers
while developing a foundation to adopt skills in emerging
Professionals working in the Integrated Marketing field can
sharpen their skills while developing an expertise in new
practices with an Integrated Marketing Communications
certificate. Graduates of the program will polish their
marketing skills while gaining valuable education in various
levels of management and additional elements that are vital
in the marketing field such as web design and project
management. Earning a certificate in Integrated Marketing
Communications will provide marketing professionals with the
additional skills to continue growing their career.
Designed to provide professionals additional skills to stay
relevant in a competitive field, the Integrated Marketing
certificate coursework touches on marketing,
communications and management. Additional education
is geared towards integrating social media and web
design into the skill set marketing professionals already
have in order to provide students with the ability to carry
out professional promotional materials that successfully
align a business’s message, communications, and brand.
Students should have some previous marketing and
communication knowledge to make the most of this
certificate, but it is not a requirement that they have
professional work experience. The program provides
students with additional education in vital subjects to
ensure they stay up-to-date with the changing
environment of integrated marketing. Not only are skills
in marketing explored, but a focus on management
principles provides an additional foundation for future
growth. Students can transfer the credit earned in
the certificate into a related degree program with
Bryant & Stratton College.
Intro to Web Design
Elements of Design for Interactive Media
Choose another campus degree to view detailed information pertaining to the selected degree.