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  • Jan Childs

    Looking for a career that lets you flex your creative muscle and be a part of the brave new digital world? If so, digital marketing may be the right path for you. Digital marketing specialists help a company or organization tailor their marketing plans to suit today’s online, on-demand world. Job duties might include designing an online marketing plan utilizing social media and other tools, creating and managing a company’s online brand and identity, communicating with customers and ...

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  • Bryant & Stratton College Blog Staff

    Is running a bed and breakfast your personal idea of the perfect job? After all, what's not to like? You'll get to meet new people from far-flung places, get paid for cooking, cleaning and laundry and earn income without having to hold down one of those 9 to 5 jobs. If this is something you're thinking about for your future, there are lots of things you'll want to know about how to make your dream job a reality. Here are some tips on starting out in the hospitality business and specifically, how...

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  • Bryant & Stratton College Blog Staff

    If you’re hoping to land a job in digital marketing, it’s important to emphasize the right skills when you interview with potential employers. This industry changes at a rapid pace, so it’s crucial that you demonstrate cutting edge digital marketing skills that are at the very forefront of today’s marketing trends. 1.     Search Engine Marketing Skills Search engine optimization (SEO) is one of the most important digital marketing skills you can h...

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  • Bryant & Stratton College Blog Staff

    In the US, more than eight of every ten people access the internet regularly, according to eMarketer estimates , and 79 percent of them often do so with mobile devices. Nearly 70 percent of internet users regularly use social media, and three out of four consumers state that social media influences their buying decisions. These facts make it clear that digital marketing is vital to connecting with consumers. For this reason, many CEOs are seeking higher education levels in the digital marketin...

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  • Bryant & Stratton College Blog Staff

    What kind of person is cut out for a digital marketing career? That's a question that many people ask when they are considering whether or not they want to learn digital marketing. To answer that question, one of the first things you'll want to know is what employers in the field are looking as they make hiring decisions. Is it all about the education, skills, and credentials, or are there other factors that you should be aware of as you evaluate your career potential? There is an emphasis on ha...

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  • Chris Ostrander

    Project management is an essential part of any managerial position. While there are some key skills, such as organization and time management, that are relevant to any project, you'll find that more detailed methodologies can change dramatically from one industry to the next. Understanding which project management methodology is best will help you achieve the highest level of success in your area of business. Project Management Methodology Definition A project management methodology is broadly d...

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  • Chris Ostrander

    Hotel managers are responsible for overseeing the day-to-day operations of hotels, motels, inns, bed and breakfasts, and other lodging establishments. Their exact duties of these professionals varies to some degree from one organization to another, but the general responsibilities are fairly uniform. Here we've put together some information on those responsibilities for those who may be interested in pursuing a career in hotel management. Hotel Manager Job Description Hotel managers are the peo...

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  • woman looking forward to career change
    Bryant & Stratton College Blog Staff

    Are you ready for a career change? Perhaps you are bored in your current field and need a more stimulating and challenging work environment. Maybe you feel you have run out of room for advancement in your current role and need something with more growth and/or income potential. Whatever your reasons, a career change is a big move, and you will need to invest some time in planning and preparation to make it a successful one. To aid in that process, we've put together a step by step guide to caree...

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  • Deciding on a bachelor's degree
    Bryant & Stratton College Blog Staff

    Are you searching for the right degree to help you harness your future? There are dozens of options and a seemingly endless range of possible career paths. If you're struggling to find the best bachelor's degree for your needs, try considering what matters the most. Let your key personal goals guide you toward the degree that will serve you best. For Fast Job Placement If you're focused on finding a job as quickly as possible after graduation, you should choose a major that's in high demand. For...

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  • Chris Ostrander

    Event planning is a booming industry, with expected growth of 10 percent between 2014 and 2024, compared to an average of just seven percent for all occupations in the United States. This is a fast-paced job with a diverse range of responsibilities. So just what does an event coordinator do? The short answer is a little bit of everything. Read on to take a more detailed dive into event coordinator responsibilities. Understanding the Event The first thing an event planner does is meet with each c...

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