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A smiling young woman holding a book in a college classroom library in front of shelves full of books.

MARK430 - Marketing Communications

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Next Start Dates

Online

November 04

On-Campus

January 13

This course explores how strategic marketing communications influence consumers, shape brand perception, and drive business decisions. From digital and social media to traditional print and broadcast platforms, students will learn how to craft effective messages and select the right mix of media for their target market.  

Related Programs

BBA Digital Marketing

BBA Digital Marketing

Our curriculum focuses on the latest techniques and technologies in social media marketing, analytics, content strategy and more to prepare you for today’s business demands.

Next Online Start Date:
November 04

Next On-Campus Start Date:
January 13

Total Credit Hours: 120

Approximate Program Length:
32-40 months

Careers available with this degree:

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Online, on-campus, and remote learning options to earn a degree on your schedule.

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